Google Ads that make the phone
actually ring.
You’re paying for clicks, but the calls aren’t coming. We build and manage Google Ads so your budget goes to people ready to buy, every call and form is tracked, and you always know what each lead cost you.
Clicks are easy.
Customers are the hard part.
Most businesses don’t have a Google problem. They have a setup problem. The account is spending every day, but nobody is checking what it’s spending on.
“We spend thousands a month on Google and I honestly couldn’t tell you where one customer came from.“
- ✕Paying for the wrong searches. Without weekly cleanup, your ads show for “free,” “jobs,” “DIY,” and cities you don’t even serve.
- ✕Phone calls aren’t tracked. For most local businesses the best leads call. If Google can’t see those calls, it can’t find you more of them.
- ✕Every ad goes to the homepage. Someone searching “emergency plumber Vaughan” wants that page, not your company history.
- ✕Built once, never touched. Search costs and competitors change every week. A campaign left alone slowly gets more expensive.
- ✕You don’t own your account. Some agencies keep the account and its history when you leave. With us, it’s yours from day one.
Everywhere your customers
search on Google.
We pick the campaign types that fit your business and your budget. Most local businesses start with Search, then add the rest once leads are coming in steadily.
Search Ads
(top of Google results)
Show up first when someone searches for exactly what you sell, in exactly the area you serve.
- ✓Keyword research by service and city
- ✓Ads written to match each search
- ✓Call, form, and quote tracking
- ✓Weekly negative keyword cleanup
- ✓Bidding by location and time of day
Local Services Ads
(Google Guaranteed)
The verified listings above the regular ads for home services, legal, and other local businesses. You pay for leads, not clicks.
- ✓Verification and profile setup
- ✓Review plan to win more spots
- ✓Disputes on junk leads
- ✓Budget and hours management
Shopping & Performance Max
(eCommerce)
Put your products in front of shoppers across Search, Shopping, YouTube, Maps, and Gmail, and track every sale back to the ad.
- ✓Product feed setup and cleanup
- ✓Purchase and revenue tracking
- ✓Campaigns split by product line
- ✓Bidding for return on ad spend
YouTube & Display
(retargeting)
Stay in front of people who visited your site but haven’t called yet, so you’re the name they remember.
- ✓Website visitor audiences
- ✓Short video and image ads
- ✓Frequency limits so nobody gets annoyed
Four steps.
Every account.
Every Google Ads account we manage goes through the same process. No guessing, and no waiting months to find out if it’s working.
Research the searches
We find the exact searches your buyers use, what your competitors bid on, and which services and cities are worth paying for.
Build it tight
Small, focused campaigns by service and location, with ads and landing pages that match what people actually searched.
Track every call and form
Call tracking, form tracking, and enhanced conversions, so Google learns from real leads instead of clicks.
Clean up every week
Search term reviews, new negative keywords, and bid and budget changes. Your account gets attention every single week.
395 client inquiries at $17.23 each.
A GTA law firm wanted more family law and wills and estates clients without paying for people looking for free advice. Two focused Google Search campaigns brought in a steady stream of new inquiries, and 245 of those people picked up the phone and called.
Read the full case studyReal accounts.
Real numbers.
Every number below comes from a client account we manage. Click any one to see how we did it.
GTA AV Company
Home theatre, TV mounting, and audio video calls at $68.99 each from one focused local campaign.
See the case study →U.S. Perfume Brand
$158,455 in online sales from $6,460 in ads after rebuilding the account around purchases, not clicks.
See the case study →GTA Cleaning Company
192 new residential cleaning leads across six GTA cities, with most cities running on just $4 a day.
See the case study →Auto Wrecker
Same budget, cost per lead down from $96.75 to $38.05 by paying for calls and quotes instead of clicks.
See the case study →Toronto Basement Contractor
Google calls and forms from homeowners searching for a basement contractor right now, alongside Meta.
See the case study →All case studies
Paid ads, websites, and SEO work across trades, law, med spa, mortgage, eCommerce, and more.
Browse our work →Every month.
In writing.
No mystery scope. Here’s exactly what we do on your Google Ads account every month.
Account management
Campaign setup, bids, budgets, and locations handled day to day so you don’t have to log in.
Search term cleanup
We read what people actually searched every week and block anything that wastes your money.
Ad testing
New headlines and offers tested against each other. The winners stay, the losers go.
Call and form tracking
Every call and form from your ads tracked and counted, so you know your real cost per lead.
Plain-English reporting
A monthly report on leads, cost per lead, and what we’re changing next. No jargon, no vanity numbers.
A direct line
Talk to the people actually running your account. No ticket systems and no chasing.
Simple pricing.
No contracts.
Our fee is flat and separate from your ad budget. Your ad spend goes straight to Google on your own card, and the account is always yours.
For local and growing businesses that want Google working as a steady source of calls and leads.
- ✓Search and Local Services Ads setup
- ✓Call and form tracking
- ✓Weekly search term cleanup
- ✓Landing page recommendations
- ✓Plain-English monthly report
- ✓Free account audit to start
Catch people searching on Google and reach new customers on Facebook and Instagram, managed by one team.
- ✓Everything in Google Ads Management
- ✓Meta ads with new creative monthly
- ✓One report covering both platforms
- ✓Shared tracking across channels
Google Ads questions,
straight answers.
If yours isn’t here, just ask. We’d rather have an honest 15-minute call than sell you something that doesn’t fit.
It depends on your market and what a new customer is worth to you. Some of our clients run small city campaigns on a few dollars a day. Others spend thousands a month across several services.
On your free audit we’ll look at what searches in your area actually cost and give you a realistic starting budget.
Search ads can start bringing in calls within the first week or two. The first 30 to 60 days are about learning which searches turn into real customers. Cost per lead usually drops from there as we cut the waste.
Yes, always. The account, the data, and the history belong to you from day one. Your ad spend is billed straight to your own card by Google. If we ever part ways, you keep everything.
Local Services Ads are the verified “Google Guaranteed” or “Google Screened” listings that show above the regular ads. You pay per lead instead of per click. They’re available for many home service and professional categories in Canada and the U.S. We’ll check if your business qualifies on your audit.
Yes. We start with a full audit of your current account, keep what’s working, and fix what isn’t. Your account history stays intact, which helps Google keep learning.
Not always. If your pages aren’t built to turn visitors into calls, we’ll tell you exactly what to change. We also build fast, focused landing pages in-house when that’s the quickest win.
No. We work month-to-month. If we’re not delivering, you’re free to go. That said, most accounts get their best results after three or more months of steady optimization.
See where your
Google budget is leaking.
Get a free Google Ads audit. We’ll review your account (read-only), your search terms, and your tracking, then send you a written list of what’s working and what’s wasting money. Yours to keep, even if you don’t hire us.